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The Truth about Business Turnarounds: Why Most Fail and How to Beat the Odds

Plus, 4 Steps to Save a Business

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When UK-based acquisition entrepreneur Adrian Knight said he'd had "4 screaming failures" out of 8 deals, we knew he was worth listening to…

In a world where most M&A content glosses over failures, Knight's brutal honesty about business turnarounds is a breath of fresh air. Instead of broadcasting “Instagram success theater,” he offered a real look into what it takes to reverse a struggling business.

Despite challenges, Knight’s track record of successes speaks volumes:

  • He bought a business for £1 and sold it for 6-figures

  • Consolidated 3 successful turnarounds into a children's education group that now educates 10,000 kids per term

  • And extracted £100,000 in 10 months from a "no money down" deal

Here are some of his hard-won lessons (including 4 steps to save a business):

What Makes Turnarounds Different

Knight defines a business turnaround as "transforming an underperforming company into a profitable entity." That could mean anything from lightly distressed to highly stressed businesses.

The math behind focusing on turnarounds is compelling...

For every profitable business on the market, there are dozens more that are distressed or underperforming. So, while most chase the same well-run companies, turnaround specialists fish in waters where others fear to swim.

"There's far more distressed businesses out there than well-run, profitable ones," Knight explains. "That's where people miss [something]… They see distressed numbers and instantly walk away, but the distress IS the opportunity."

Who Is a Good Fit for Turnarounds?

Knight has observed 2 profiles that consistently succeed with turnarounds:

Existing business owners have crucial advantages. They understand the realities of running a business, can manage teams, and often have a platform to support the turnaround. More importantly, they've developed resilience - a non-negotiable trait for turnaround work.

Senior corporate professionals with 20+ years of experience represent the other successful group. They bring sophisticated skill sets that most business owners never develop: proper management training, leadership development, and systematic approaches to problem-solving.

"Many corporate people underestimate their skill levels," Knight notes. "They've been through thorough management training that most business owners haven't had."

Knight's 4-Step Turnaround Framework

Here’s Knight's systematic approach, refined through 8 acquisitions:

Step 1: Identify the Right Opportunities: Look for viable products with recurring customers, steady (not declining) sales, minimal marketing, wrong people in wrong roles, operational inefficiencies, and disconnected owners.

Step 2: Acquire with Protection: Structure deals so any "nasties" (unexpected negatives) that emerge get absorbed by the seller, not you. Start the turnaround process during due diligence.

Step 3: Execute a Thorough Handover: Knight learned this lesson painfully when a previous owner was caught still using the company bank account for personal shopping for 9 months. He now uses a 100-point handover checklist covering everything from bank access to employee communications.

Step 4: Stabilize, Optimize, and Grow Focus on financial control, team restructuring, and systematic improvements. Knight emphasizes quick wins to build team credibility while implementing longer-term changes.

A Case Study

A recent acquisition of Knight’s demonstrates these principles in action. He bought a playground construction business for just £10,000 (funded by a previous acquisition) and extracted £30,000 within 7 days.

The business was doing £1.5 million in revenue with zero marketing. The team included a son-in-law, the owner's wife (whose previous experience was as a dinner lady managing finances), and a college best friend. They were selling the wrong products to the wrong market.

After restructuring the team, implementing proper financial controls, and redirecting the product focus, Knight transformed the business into a solid £150,000 EBITDA operation under his children's education holding company.

But the "nasties" Knight predicted emerged: a £20,000 duplicate payment from a major customer that needed refunding, a £16,500 furlough over-claim, and various other issues. His legal structure ensured these didn't impact him personally.

The Reality Check

Knight's honesty about the challenges sets him apart. He admits turnarounds can be "all consuming."

Success isn't guaranteed… Unknown problems will emerge... and you need to know when to quit (something he admits struggling with).

"Sometimes you have to get in and get dirty with it," he explains about the operational involvement required. "But you need to know your exit point."

His advice on team restructuring is particularly direct: "If someone's not up for this journey, I have that conversation very early on. You're wasting their time as well as yours."

But if you can get comfortable with these risks and challenges, the opportunity is there.

The real question is whether someone has the skills, stomach, and systematic approach to turn someone else's problems into profits.

For acquisition entrepreneurs willing to roll up their sleeves, turnarounds offer a path to exceptional returns with lower entry costs.

Thanks for reading Acquiring & Exiting

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Acquiring & Exiting is brought to you by the same team behind the:

Ross Tomkins has nearly 20 years of entrepreneurial experience - which includes 16 acquisitions, 4 exits, and 6 businesses scaled over $1M. He invests in, mentors, and advises business owners aiming to scale to 7 or 8 figures.

Find out more here.

Michael McGovern is an investor, business advisor, and direct-response marketing pro from California. His company - Relentless Growth Group - invests in, helps grow, and acquires American businesses in multiple sectors. Get in touch via his email newsletter: The Wildman Path.

Len Wright has 35+ years in entrepreneurship, specializing in bolt-on acquisitions, M&A, and business growth. He has founded, scaled, and exited 4+ ventures, and is the founder of Acquisition Aficionado Magazine - connecting a vast network of experts in buying, scaling, and selling businesses through strategic alliances.

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